Most booking happens outside office hours
Patients decide to make an appointment in the evening or weekend — when your phones are off and the opportunity is lost.
Missed after-hours demand
Patients searching for an eye clinic in the evening find your site but can't book without calling.
Reception overload
Routine exam bookings fill your front desk phone lines, delaying urgent queries.
Booking errors
Phone bookings taken under pressure result in wrong appointment types, times, or provider assigned.